Innovative in business
Strategic by design
“Leading our agency in trailblazing new directions to make our business customers happy. A subtle balance between the science of marketing, creative arts and a strong business mindset”.
Outside the usual rules
to create exceptional results
Toc Toc brings senior leaders to the table to resolve complex client issues, establish commercial strategies and ensure a successful implementation of the operation.
Toc Toc's team is composed of members with various backgrounds and skillsets, enabling us to fully respond to clients' needs: Strategic, Account Management, Creative and Media Services. An unexpected blend of thinkers and doers eager to solve your problems.
Healthcare
We are not confined to the Pharma Business, and so we enrich our proposal by reaping the benefits of a wide variety of experience in many business sectors.
We also have an intimate understanding of the market dynamics in the consumer, prescriber and dispenser segments. We have the ability to quickly take the pulse by reaching out to our network of Health Care Practitioners across Canada.
We build targeted creative solutions based on a well-defined and strategic sandbox, focusing only on what matters for maximum impact. The Toc Toc Touch!
The Partners
Caroline Desautels
Having completed her training in graphic design and communications, Caroline started her career as a graphic designer, soon becoming an art director for several major advertising and corporate accounts. Driven by her entrepreneurial spirit, and fuelled by further education in management studies at the HEC Montreal, she founded Toc Toc Communications in 1994.
Thanks to her guidance, sound judgement, perseverance and professionalism, Caroline has led the Toc Toc Team to the creation of several award-winning campaigns in Canada.
Creative, talented, versatile and strategic, Caroline is the creative director for all of the agency’s accounts, as well as being the managing director.
Arnaud Lavenue
An entrepreneur at heart, Arnaud, Senior Partner at Toc Toc Communications, is building on more than fifteen years of experience in the pharmaceutical industry. Being pharmacist- and business-savvy led him to increased responsibilities in marketing and sales at the Canadian and Emerging Markets levels. He joined the pharmaceutical brand hall of fame by leading Lipitor and other key cardiovascular products. He actively expanded his role in the specialty markets by managing the world of ophthalmology, psychiatry and overall hospital business franchise.
